What is the primary benefit of using seasonal flowers in arrangements?

The primary benefit of using seasonal flowers in arrangements is that they are generally less expensive. Seasonal flowers are those that are in bloom at a specific time of year, which makes them more readily available and reduces transportation costs. This abundance leads to lower prices in the marketplace, making it more economical for both florists and consumers.

In addition to being cost-effective, seasonal flowers often have the advantage of being fresher, as they do not require long-distance transport or extensive storage. This freshness can enhance their appearance and longevity in arrangements, though it is not the sole reason for choosing them.

While seasonal flowers can indeed provide a variety of colors and may possess fragrance, these factors are secondary benefits that vary with the specific flowers chosen and the season. The focus on cost efficiency is crucial, particularly for those working within budget constraints or aiming for a balance of quality and affordability in floral design.